May 18, 2021 – Waltham, MA
FAIRWAYiQ, Inc announces an agreement with TLC Enterprises to serve as independent sales representation in the United States and Canada. Tom Cox and Jim Ireland are golf industry veterans who formed TLC Enterprises to bring a combined 72 years of golf industry experience to FAIRWAYiQ and other brands that TLC will represent. Tom and Jim were most recently leaders at Tagmarshal in the US region.
“I am thrilled to be working with TLC Global Solutions and specifically with Tom and Jim,” says Dave Vanslette, Founder and CEO of FAIRWAYiQ. “We have a shared vision to bring data analytics to the golf course to help golf course operators dial-in their golf and turf operations,” says Vanslette. “Golf’s growth has only increased the need to better manage the flow of the golf course to improve the player experience and increase revenue for the operator. Labor shortages have increased the need for technology solutions that can gap-fill resources shortages and reduce expenses. FAIRWAYiQ has been helping private clubs, resorts and public facilities for over 6 years now,” adds Vanslette.
“FAIRWAYiQ is focused on the customer and the immediate and consistent product, performance and the customer satisfaction. The company prides itself in offering industry leading technology while being easy to work with from the very first interaction with a customer and throughout the relationship. FAIRWAYiQ is proud of its ability to off 100% positive references to future customers from FairwayiQ’s extensive customer base. The consistent quality of products and service satisfaction heritage is one of the primary reasons TLC Global Solutions has decided to partner with FAIRWAYiQ,” says Tom Cox, principle at TLC Global Solutions. “FAIRWAYiQ recognizes that golf professionals and superintendents have a lot to manage, so they have created an efficient signup and onboarding process, eliminating any third party involvement that is unprecedented in the industry,” adds Cox.
“The application is easy to use and does not require a lot of user training. It just works and the value is delivered,” says Jim Ireland, principle at TLC Global Solutions. “If customers do need support, FAIRWAYiQ’s US-based support team is available to help on the same time zone as the customer. This is a huge differentiator from other technology companies in the golf industry as many have off-shore customer support models. Customers don’t want to wait for answers to their questions,” adds Jim.
“Customers can use online chat, Zoom, email or call us. We are flexible to how they prefer to communicate and are fanatical about making sure they are successful in achieving their goals,” says Chuck Rogers, Customer Success at FAIRWAYiQ.
About FAIRWAYiQ:
FAIRWAYiQ optimizes golf and turf operations by managing everything that moves on the golf course. GPS sensor technology is used across carts, walkers, caddies, maintenance equipment, operators and tasks. We use locational intelligence, data and analytics to improve the pace of play, reduce wait time, improve the player experience, reduce costs and increase revenue at golf course facilities of all types including private clubs, golf communities, resorts, and public facilities.
About TLC Global Solutions
TLC Global Solutions was formed in 1999 to offer sales management & marketing support to the Golf, Travel, and Sporting Goods channels. Tom Cox, founder brings 35+ years of successful Vice President and Senior level experience to the market with Subtle Patriot, Tagmarshal, Prince, Pixl Golf, Wilson, Rawlings & EyeKing / Under Armour. Jim Ireland has 40 years of successful golf / consumer products background with Under Armour, Footjoy, Greg Norman, and Subtle Patriot.
https://thegolfwire.com/fairwayiq-with-tlc-global-solution/
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FAIRWAYiQ Announces “Mobile Cart Screen” For Private Carts at Golf Course Communities
FAIRWAYiQ, the leading AI, Automation, and GPS provider for the golf industry, has introduced a Mobile Cart Screen. This innovative product has been released to unobtrusively monitor private carts at golf course communities, while enhancing the player experience.
“FAIRWAYiQ has been monitoring private carts with dedicated GPS trackers since 2015.” says Dave Vanslette, Founder of FAIRWAYiQ, “The mobile cart screen was a natural extension to our in cart tablet experience and solves a lot of problems for HOAs, communities and golf operations.”
“Some golf course communities we work with mandate our GPS tracker on private carts. It’s part of their annual trail fees and cart registration process.” explains Mike Stahl, Sales Leader at FAIRWAYiQ. “Unless theHOA is able to mandate it, there could be some resistance from private cart owners which limits the golf operation team’s ability to monitor all carts on the golf course.”
“It’s critical to be able to monitor private carts to successfully manage the golf course at communities.” says Dave Vanslette. “Our mobile cart screen is temporarily attached to private carts and provides all of the same functionality as the cart tablets. This enhances the experience for private cart owners while not requiring a GPS unit to be installed permanently in the golf cart.”
“Mobile cart screens are much more economical than dedicated GPS devices for each private golf cart.” adds Mike Stahl, “We make it a priority to offer options to our customers at various price points.Communities can now choose the mobile cart screens or dedicated GPS trackers based on their culture and needs.”
Learn more by scheduling a 30-min product discovery web meeting here.
About FAIRWAYiQ:
FAIRWAYiQ’s AI and automation revolutionizes golf and turf operations by effectively managing every aspect of the golf course, ensuring optimal efficiency and performance. Utilizing GPS sensor technology, our system tracks carts, caddies, and walkers, while offering a user-friendly golf cart screen to enhance the player experience.
Working with leading golf courses, resorts, and golf communities since 2015. Trusted by hundreds like Aldarra Golf Club, Frenchman’s Creek Beach & Country Club, Calusa Pines Golf Club, LaPlaya Golf Club,Boca Grove Country Club, Debary Golf & Country Club, Champions Turf Club, Vineyard Golf Club, Haggin Oaks Golf Complex, Foxtail Golf Club, Pinnacle Peak Country Club, Sun City Summerlin, Potomac Shores, Tedesco Country Club, Sankaty Head Golf Club, and Shelter Harbor Golf Club.
Company Contact: Dave Vanslette, dave@fairwayiq.com, (800) 649-6050 Media Inquiries, info@fairwayiq.com
FAIRWAYiQ Announces Golf Cart “Player Check-in” to Upgrade Integration to Tee Sheet Providers
January 23, 2024 – Waltham, MA
FAIRWAYiQ’s, the leading AI and Automation provider for the golf industry, has introduced Player Check-in. This innovative feature will be released in May on their in-cart GPS screen application, to make it easier for staff to manage carts and to take the friction out of the golfing experience.
“Managing a golf operation is no small task” says Dave Vanslette, Founder of FAIRWAYiQ, “In the golf industry, finding software applications that seamlessly work together can be a challenge. We have integrated with over a dozen tee sheet providers to enhance the efficiency of golf operations. Our ultimate goal is to improve the overall staff and player experience by finding ways to add greater value through integration with other software products.”
"At FAIRWAYiQ, we track player behavior during golf rounds. While our tee sheet integration simplifies player assignment to carts, we wanted to make it even easier," explains Chuck Rogers, the Director of Customer Success at FAIRWAYiQ. "Since golf cart keys are universal, our golf operations team couldn't predictably assign carts when players checked in at the shop. To address this, we decided to extract information from the tee sheet and allow players to sign in on the cart screen. This way, our staff knows who takes which cart, ensuring accountability and improving service. Surprisingly, we discovered that this approach had never been implemented before."
"Labor remains scarce and costly. By combining AI and automation with labor, we can deliver the ultimate player experience in a cost-effective manner," says Dave Vanslette. "Delivering technology solutions for the golf operation has never been more thrilling. Our team is more excited than ever before, even compared to when I first started the business over 9 years ago."
"We were thrilled when FAIRWAYiQ approached us to collaborate on their mobile and cart screen roadmap. As passionate golfers and tech enthusiasts, our team is incredibly excited to revolutionize cart screen and mobile player applications," says Sawyer Billings, Co-Founder of Fullsend Solutions. "Just like Steve Jobs used to say, 'and oh, one more thing.' We eagerly anticipate surprising the golfing community with our innovations."
Learn more by scheduling a 30-min product discovery web meeting here.
About FAIRWAYiQ:
FAIRWAYiQ’s AI and automation revolutionizes golf and turf operations by effectively managing every aspect of the golf course, ensuring optimal efficiency and performance. Utilizing GPS sensor technology, our system tracks carts, caddies, and walkers, while offering a user-friendly golf cart screen to enhance the player experience.
Working with leading golf courses, resorts, and golf communities since 2015. Trusted by hundreds like Aldarra Golf Club, Frenchman’s Creek Beach & Country Club, Calusa Pines Golf Club, LaPlaya Golf Club, Boca Grove Country Club, Debary Golf & Country Club, Vanderbilt Country Club, Champions Turf Club, Vineyard Golf Club, Haggin Oaks Golf Complex, FoxtailGolf Club, Pinnacle Peak Country Club, Sun City Summerlin, Potomac Shores, Tedesco Country Club, Sankaty Head Golf Club, and Shelter Harbor Golf Club.
Company Contact:
Dave Vanslette, dave@fairwayiq.com, (800) 649-6050
Media Inquiries, info@fairwayiq.com
FAIRWAYiQ Announces Smart Play Through for Cart Screen Application
January 17, 2024 – Waltham, MA
FAIRWAYiQ, the leading AI and Automation provider for the golf industry, has introduced Smart Play Through. This innovative feature is now available on their in-cart GPS screen application, revolutionizing the golfing experience..
"FAIRWAYiQ leverages the power of artificial intelligence and automation to ensure golfers can complete rounds in just 4 hours," explains Dave Vanslette, the Founder of FAIRWAYiQ. "While allowing groups to play through is a common practice to maintain the pace of play, it can sometimes lead to challenges."
"Our product team analyzed the data and made an interesting discovery: during peak times at the golf course, playing through leads to more issues. This prompted us to ask ourselves: why not give players the ability to see the traffic ahead?," explains Chuck Rogers, the director of customer success at FAIRWAYiQ. "It was an obvious decision, especially considering we have access to comprehensive traffic data for the entire golf course.”
"Many golf facilities do not have full-time staff on the course, so providing more information to players becomes crucial," explains Dave Vanslette. "Imagine having a cart screen that functions like Waze in your car, displaying what lies ahead. Players can then decide whether to proceed or skip a few holes, allowing them to make it to their kid's soccer game on time. By recognizing the value of players' time and offering a self-service solution, facilities can enhance the overall experience without incurring additional labor costs."
Learn more by scheduling a 30-min product discovery web meeting here.
About FAIRWAYiQ:
FAIRWAYiQ’s AI and automation revolutionizes golf and turf operations by effectively managing every aspect of the golf course, ensuring optimal efficiency and performance. Utilizing GPS sensor technology, our system tracks carts, caddies, and walkers, while offering a user-friendly golf cart screen to enhance the player experience. Working with leading golf courses, resorts, and golf communities since 2015.
Trusted by hundreds like Aldarra Golf Club, Frenchman’s Creek Beach & Country Club, Calusa Pines Golf Club, LaPlaya Golf Club, Boca Grove Country Club, Debary Golf & Country Club, Vanderbilt Country Club, Champions Turf Club, Vineyard Golf Club, Haggin Oaks Golf Complex, Foxtail Golf Club, Pinnacle Peak Country Club, Sun City Summerlin, Potomac Shores, Tedesco Country Club, Sankaty Head Golf Club, and Shelter Harbor Golf Club.
Company Contact:
Dave Vanslette, dave@fairwayiq.com, (800) 649-6050
Media Inquires, info@fairwayiq.com
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