January 18, 2023 – Waltham, MA
FAIRWAYiQ, the golf industry leader in golf cart, caddie, and walker GPS technology for proactive pace of play management and to protect the turf from cart traffic, announced a customer reinvestment program to avoid price increases in 2023.
“Despite golf’s growth over the past few years, the current inflationary environment has impacted many golf courses, clubs and communities negatively.” says Dave Vanslette, Founder of FAIRWAYiQ, “We were scratching our heads thinking ‘how can we help customers offset other expense increases by not raising our prices?’ The current economic environment is challenging for FAIRWAYiQ and our costs are increasing too.”
“FAIRWAYiQ has established a well-respected reputation over the past 8 years. Our technology adds so much value to our customers. We want to help more customers save money on labor, reduce the pace of play and decrease turf replacement costs.”, says Chuck Rogers, general manager at FAIRWAYiQ. “The goal is clear. We need to keep prices level and not raise them. This will help the golf industry.”
“Given customer buying habits that changed due to COVID, we see more customers comfortable buying over the internet and through web meetings. In-person trade shows are more optional as well.” adds Dave Vanslette, “Ultimately, we decided not to exhibit at the PGA Show in 2023 and instead reinvest that spend into customer pricing. We want FAIRWAYiQ’s technology to remain affordable. It was a difficult decision since we will miss the PGA Show and spending time with industry peers, but it’s the right thing to do. Our goal is to be a good steward of resources.”
About FAIRWAYiQ:
FAIRWAYiQ’s golf course analytics, automation, and management technology optimize golf and turf operations by managing everything that moves on the golf course. GPS sensor technology is used across carts, caddies, and walkers. We use locational intelligence, data, automation, and analytics to protect the turf from increased cart traffic, improve the pace of play, reduce wait time, improve the player experience, reduce costs and increase revenue at golf course facilities of all types, including private clubs, golf communities, resorts, and public facilities.
Working with leading golf courses, resorts, and golf communities since 2015. Trusted by hundreds like Aldarra Golf Club, Frenchman’s Creek Beach & Country Club, Calusa Pines Golf Club, LaPlaya Golf Club, Boca Grove Country Club, Debary Golf & Country Club, Vanderbilt Country Club, Champions Turf Club, Vineyard Golf Club, Haggin Oaks Golf Complex, Foxtail Golf Club, Pinnacle Peak Country Club, Cherry Creek Country Club, Franklin Bridge Golf Club, Comanche Trace, Advance Golf Partners, Woodbridge Golf Club, Town of Oyster Bay Golf Course, Sun City Summerlin, Potomac Shores, Tedesco Country Club, Sankaty Head Golf Club, Shelter Harbor Golf Club and hundreds more.
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FAIRWAYiQ Announces “Mobile Cart Screen” For Private Carts at Golf Course Communities
FAIRWAYiQ, the leading AI, Automation, and GPS provider for the golf industry, has introduced a Mobile Cart Screen. This innovative product has been released to unobtrusively monitor private carts at golf course communities, while enhancing the player experience.
“FAIRWAYiQ has been monitoring private carts with dedicated GPS trackers since 2015.” says Dave Vanslette, Founder of FAIRWAYiQ, “The mobile cart screen was a natural extension to our in cart tablet experience and solves a lot of problems for HOAs, communities and golf operations.”
“Some golf course communities we work with mandate our GPS tracker on private carts. It’s part of their annual trail fees and cart registration process.” explains Mike Stahl, Sales Leader at FAIRWAYiQ. “Unless theHOA is able to mandate it, there could be some resistance from private cart owners which limits the golf operation team’s ability to monitor all carts on the golf course.”
“It’s critical to be able to monitor private carts to successfully manage the golf course at communities.” says Dave Vanslette. “Our mobile cart screen is temporarily attached to private carts and provides all of the same functionality as the cart tablets. This enhances the experience for private cart owners while not requiring a GPS unit to be installed permanently in the golf cart.”
“Mobile cart screens are much more economical than dedicated GPS devices for each private golf cart.” adds Mike Stahl, “We make it a priority to offer options to our customers at various price points.Communities can now choose the mobile cart screens or dedicated GPS trackers based on their culture and needs.”
Learn more by scheduling a 30-min product discovery web meeting here.
About FAIRWAYiQ:
FAIRWAYiQ’s AI and automation revolutionizes golf and turf operations by effectively managing every aspect of the golf course, ensuring optimal efficiency and performance. Utilizing GPS sensor technology, our system tracks carts, caddies, and walkers, while offering a user-friendly golf cart screen to enhance the player experience.
Working with leading golf courses, resorts, and golf communities since 2015. Trusted by hundreds like Aldarra Golf Club, Frenchman’s Creek Beach & Country Club, Calusa Pines Golf Club, LaPlaya Golf Club,Boca Grove Country Club, Debary Golf & Country Club, Champions Turf Club, Vineyard Golf Club, Haggin Oaks Golf Complex, Foxtail Golf Club, Pinnacle Peak Country Club, Sun City Summerlin, Potomac Shores, Tedesco Country Club, Sankaty Head Golf Club, and Shelter Harbor Golf Club.
Company Contact: Dave Vanslette, dave@fairwayiq.com, (800) 649-6050 Media Inquiries, info@fairwayiq.com
FAIRWAYiQ Announces Golf Cart “Player Check-in” to Upgrade Integration to Tee Sheet Providers
January 23, 2024 – Waltham, MA
FAIRWAYiQ’s, the leading AI and Automation provider for the golf industry, has introduced Player Check-in. This innovative feature will be released in May on their in-cart GPS screen application, to make it easier for staff to manage carts and to take the friction out of the golfing experience.
“Managing a golf operation is no small task” says Dave Vanslette, Founder of FAIRWAYiQ, “In the golf industry, finding software applications that seamlessly work together can be a challenge. We have integrated with over a dozen tee sheet providers to enhance the efficiency of golf operations. Our ultimate goal is to improve the overall staff and player experience by finding ways to add greater value through integration with other software products.”
"At FAIRWAYiQ, we track player behavior during golf rounds. While our tee sheet integration simplifies player assignment to carts, we wanted to make it even easier," explains Chuck Rogers, the Director of Customer Success at FAIRWAYiQ. "Since golf cart keys are universal, our golf operations team couldn't predictably assign carts when players checked in at the shop. To address this, we decided to extract information from the tee sheet and allow players to sign in on the cart screen. This way, our staff knows who takes which cart, ensuring accountability and improving service. Surprisingly, we discovered that this approach had never been implemented before."
"Labor remains scarce and costly. By combining AI and automation with labor, we can deliver the ultimate player experience in a cost-effective manner," says Dave Vanslette. "Delivering technology solutions for the golf operation has never been more thrilling. Our team is more excited than ever before, even compared to when I first started the business over 9 years ago."
"We were thrilled when FAIRWAYiQ approached us to collaborate on their mobile and cart screen roadmap. As passionate golfers and tech enthusiasts, our team is incredibly excited to revolutionize cart screen and mobile player applications," says Sawyer Billings, Co-Founder of Fullsend Solutions. "Just like Steve Jobs used to say, 'and oh, one more thing.' We eagerly anticipate surprising the golfing community with our innovations."
Learn more by scheduling a 30-min product discovery web meeting here.
About FAIRWAYiQ:
FAIRWAYiQ’s AI and automation revolutionizes golf and turf operations by effectively managing every aspect of the golf course, ensuring optimal efficiency and performance. Utilizing GPS sensor technology, our system tracks carts, caddies, and walkers, while offering a user-friendly golf cart screen to enhance the player experience.
Working with leading golf courses, resorts, and golf communities since 2015. Trusted by hundreds like Aldarra Golf Club, Frenchman’s Creek Beach & Country Club, Calusa Pines Golf Club, LaPlaya Golf Club, Boca Grove Country Club, Debary Golf & Country Club, Vanderbilt Country Club, Champions Turf Club, Vineyard Golf Club, Haggin Oaks Golf Complex, FoxtailGolf Club, Pinnacle Peak Country Club, Sun City Summerlin, Potomac Shores, Tedesco Country Club, Sankaty Head Golf Club, and Shelter Harbor Golf Club.
Company Contact:
Dave Vanslette, dave@fairwayiq.com, (800) 649-6050
Media Inquiries, info@fairwayiq.com
FAIRWAYiQ Announces Smart Play Through for Cart Screen Application
January 17, 2024 – Waltham, MA
FAIRWAYiQ, the leading AI and Automation provider for the golf industry, has introduced Smart Play Through. This innovative feature is now available on their in-cart GPS screen application, revolutionizing the golfing experience..
"FAIRWAYiQ leverages the power of artificial intelligence and automation to ensure golfers can complete rounds in just 4 hours," explains Dave Vanslette, the Founder of FAIRWAYiQ. "While allowing groups to play through is a common practice to maintain the pace of play, it can sometimes lead to challenges."
"Our product team analyzed the data and made an interesting discovery: during peak times at the golf course, playing through leads to more issues. This prompted us to ask ourselves: why not give players the ability to see the traffic ahead?," explains Chuck Rogers, the director of customer success at FAIRWAYiQ. "It was an obvious decision, especially considering we have access to comprehensive traffic data for the entire golf course.”
"Many golf facilities do not have full-time staff on the course, so providing more information to players becomes crucial," explains Dave Vanslette. "Imagine having a cart screen that functions like Waze in your car, displaying what lies ahead. Players can then decide whether to proceed or skip a few holes, allowing them to make it to their kid's soccer game on time. By recognizing the value of players' time and offering a self-service solution, facilities can enhance the overall experience without incurring additional labor costs."
Learn more by scheduling a 30-min product discovery web meeting here.
About FAIRWAYiQ:
FAIRWAYiQ’s AI and automation revolutionizes golf and turf operations by effectively managing every aspect of the golf course, ensuring optimal efficiency and performance. Utilizing GPS sensor technology, our system tracks carts, caddies, and walkers, while offering a user-friendly golf cart screen to enhance the player experience. Working with leading golf courses, resorts, and golf communities since 2015.
Trusted by hundreds like Aldarra Golf Club, Frenchman’s Creek Beach & Country Club, Calusa Pines Golf Club, LaPlaya Golf Club, Boca Grove Country Club, Debary Golf & Country Club, Vanderbilt Country Club, Champions Turf Club, Vineyard Golf Club, Haggin Oaks Golf Complex, Foxtail Golf Club, Pinnacle Peak Country Club, Sun City Summerlin, Potomac Shores, Tedesco Country Club, Sankaty Head Golf Club, and Shelter Harbor Golf Club.
Company Contact:
Dave Vanslette, dave@fairwayiq.com, (800) 649-6050
Media Inquires, info@fairwayiq.com
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